Greener Screen Limited is a social enterprise founded in 2017, based in Amman, Jordan. Our mission: to support the film, TV, and digital media industries in becoming environmentally sustainable across the SWANA region.
We believe that building an international network accelerates climate action by sharing knowledge and creating a cycle — taking global best practice into local SWANA contexts, and sharing local experiences back with international partners.
At first glance, a film or TV production doesn't look like a heavy emitter. But from pre-production to broadcast, the CO₂ figures are staggering. Current benchmarks put the screen production industry at 16–25 tonnes of CO₂e per hour of content, with considerably higher emissions for large-scale scripted productions.
And yet — it's easily avoidable. The same tools that reduce emissions reduce costs. Green production is not a trade-off; it's an upgrade.
We work primarily at levels 1–3. The toolkit, training, and certification services we offer are the building blocks. The Thessaloniki Consultancy Award and our legislative advocacy work push toward levels 4–5.
Greener Screen is connected internationally through collaboration with BAFTA's Albert, ECCA, Aflamuna, Doc Society, and the Global Storytellers Network. Our localised toolkit for the Arab region is built on — and contributes back to — this global knowledge base.
Producer and Producers Guild of America member. Since 2014, Bassam has been working on the green production and consultancy journey that became Greener Screen in 2017. Co-produced and produced projects across the MENA region including the historical drama "Born a King" and the upcoming film "Champions."
bassam@greenerscreen.comAbeer leads Greener Screen's content strategy, impact documentation, and storytelling programmes. She represented Greener Screen at COP28 and leads the Climate Story Lab programme across the region.
